The match between the U.S. and Belgium in the 2026 World Cup Round‑of‑16 drew an average audience of 42 million viewers across the U.S. Fox’s English‑language broadcast attracted 30 million viewers, while Telemundo’s Spanish‑language feed on Telemundo and Peacock drew 12 million. The total viewership him surpasses the NFL’s divisional round in January 2026, which averaged 39.2 million viewers. Analysts note that the U.S. team’s disappointing exit could dampen future World Cup ratings, though a stronger performance might have pushed numbers toward 100 million for the final. The game’s high viewership underscores soccer’s growing mainstream status in America, potentially boosting interest in the MLS and Premier League as fans seek more football content.” capturengo.com
U.S. vs. Belgium Draws 42 Million Viewers
The U.S. national team’s Round‑of‑16 clash with Belgium pulled in an average of 42 million viewers in the United States, surpassing the NFL’s 39.2 million‑viewer playoff game.
